Small Luxury Hotel of The World

Design hotels at the vanguard, sumptuous Baroque mansions, hotels in converted monasteries and abbeys from another era, resorts with fabulous spas, near the most exclusive pitch & putt courses, immersed in nature or in the middle of the Ocean in the centre of private and remote islands. Not to mention private residences in the heart of the most beautiful cities, historic buildings… Imagine them: it is not too hard. They are all part of the Small Luxury Hotels of The World, the internationally affiliated brand that surrounds itself with some of the most luxurious independent small hotels and resorts in the world. Today, 520 structures vaunt this affiliation in 70 countries around the world. There were eleven new entries in the first three months of 2013 of which six in Europe – 2 in Italy: Hotel ai Reali in Venice and Magna Pars Suite in Milan – one in the USA and 3 in the Asia Pacific area, testifying to the continuous growth of the brand and its success. Looking at the figures, SLH recorded a rise of 6% in bookings compared to last year, as well as a jump of 52% in applications to join its exclusive club. Whether it is on account of the three membership levels to choose from – Special, Loved and Honorary – or for the exclusive benefits that increase year on year, but in the last twelve months, subscriptions to The Club rose from 197,000 to 216,000, not to speak of the 4 million visitors in total to slh.com. And there will soon be a Chinese version of the site.